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Rural Tourism
There are around 1400 rural communities across the South East, varying from small villages to larger market towns. Given the nature of the region and also the general decline in the importance of agriculture to the regional economy, tourism presents a significant economic driver to the rural economy. In fact rural tourism:
Sources: TSE Market Intelligence Service, Leisure Day Visits Survey 2005: Natural England Life in rural areas is changing and tourism presents a masssive potential to be a catalyst for new ideas, opportunites and directions.In response to this challenge SERCC has developed and manages the Hidden Britain South East Project in partnership with Tourism South East and Natural Discovery. The project itself is funded by SEEDA through the Rural Development Programme for England. Hidden Britain South East is an initiative with the twin aims of encouraging tourists to go off the beaten path, exploring the more secluded areas of our countryside, and ensuring rural communities get the best return from this tourism by giving the decision-making power to the community as a whole. The project commenced in September 2004. As a consequence of the project twenty five destinations so far have been developed and supported through the process. Case Studies of just some of those are provided below.
Click here to find out more about Hidden Britain South East (opens new window in browser) >> Click here to view the Chilham Case Study (.pdf 455 kb) >> Click here to view the Elham Case Study (.pdf 572 kb) >> Click here to view the Hassocks Case Study (.pdf 393 kb) >> Click here to view the Hawkhurst Case Study (.pdf 568 kb) >> Click here to view the Henfield Case Study (.pdf 451 kb) >> Click here to view the Petersfield Case Study (.pdf 834 kb) >> Click here to view the Steyning Case Study (.pdf 440 kb) >> Click here to view the St.Margaret's Case Study (.pdf 375 kb) >> Click here to view the Thame Case Study (.pdf 568 kb) >> Click here to view the Westerham Case Study (.pdf 469 kb) >>
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Hidden Britain provides the guidance, advice, support and experience to help realise the vision of the people who know the area best, and because of this, can be as flexible as necessary, providing exactly what is needed in any area at any time. SERCC, The South East Rural Community Councils
Astolat, Coniers Way, New Inn Lane, Guildford GU4 7HL
T: 01483 459292 ext 233 E: rdm@sercc.org.uk SERCC.AO@surreyca.org.uk
Charity No 1091609 Company limited by guarantee 4118724 registered in England
SERCC is member of the national Rural Community Action Network
